Saturday, August 9, 2008

Product Creation - 3 Steps to Internet Business Success

By Lisa Stoops
If you are really serious about creating a profitable Internet business then you probably already know that the real money is in creating your own digital products. Creating your own digital products can be as simple as interviewing an expert related to your topic or creating a video tutorial on your topic. When you create your own digital products you get to keep all the profit and this means you are making yourself rich - not someone else.
Here are three steps to getting started on the pathway to Internet business success:

Research
First, you will have to find a market. Who will you focus on? The bigger the market the better - this means there is money to be made. Think about what types of activities you like to do or think of a problem you are having. I'm sure there are others in the same boat.
At the same time you should also be identifying what issues your potential market is having. The more problems to solve the better! What do they need help with? Is there something you can help them do? What knowledge or skills do you have that can be translated into a product?

Product Creation
Once you have identified what you can do to help your market now is the time to create the product. You can create a short report, an ebook (longer report), a video, a membership site, or anything that gets the job done. Remember to solve a problem, help someone do something, or make something easier or faster to do.

Sell Your Product
Internet business success depends on this step. This is the MOST important part of your Internet business. It really doesn't do anything for anybody if you create a product and nobody knows that it exists! First, create a sales page that grabs your readers' attention, let's them know what you have to offer and how it will solve their problem, and makes them want to buy.
Next, start promoting the sales page. Here are some ideas; pay per click services like Google AdWords, article marketing, create a press release, blog marketing, or joint venture marketing. Always remember to test and track your marketing efforts.
Once you have created your first digital product - create more! If you follow these steps you will create your own Internet business success in no time at all!

Article Source: http://EzineArticles.com/?expert=Lisa_Stoops

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