Friday, March 28, 2008

Build Your Online Business Using Viral Marketing Techniques

By Paul Majestyck
Viral marketing has emerged as an unstoppable marketing tool to reckon with in businesses. It is a system that makes use of networks that have existed from before for the promotion of a service, idea, or a product. The term viral gained currency because this marketing method spreads very fast among people by passing information.

Given below are some superb viral marketing techniques and characteristics:

1. Give away something of value away for free

One of the most powerful marketing terms is none other than "free." When you plan to use this term for your enterprise think about what you want to give away as a freebie. A few of the common things are research reports, e-zines and books, free samples, or an email auto-responder course. All of these items can be provided for "free" through various means. Put opt in tools on all the pages of your website for any or all of the above.

Opt in functions should also be installed in your current e-zines, in your article or blog signature file, in your email signature file and cross referenced with each marketing tool.

2. Provide a way to easily transfer an idea, image or concept to others

Viruses spread only when they are easily transmitted, otherwise they stay inside their host subject. It is very important to create a marketing system that can be forwarded easily. Attachments, HTML emails, podcasts and website links are some of the techniques that can be sent to recipients. Internet users also forward to others website links of articles, blogs and forum posts that they like themselves.

3. Make it scalable

Your business as well as website should have the strength to tackle a large flow of queries when you start on viral marketing. For instance, if large number of people show interest on your freebies that you have put up, do you possess the technology to deliver what you promise? If not, then you should contact a provider that can do the needful on your behalf. Becoming thoroughly acquainted with this marketing tool before you introduce a campaign and getting used to the supportive technology that you will require to execute the plan are a must as requests pour in.

4. Make use of the motivation and natural instinct of others

Opt ins and permission email lists are instances of marketing skills that make explore the natural instinct of people to want things for free. Affiliate programs make use of businesses by generating a high volume of links from persons searching for a place to put high quality ads on their sites.

5. Utilize current and existing communication methods

Once you decide to launch a viral marketing campaign, make sure that you explore the most recent internet marketing tools and trends. Right now email autoresponders, podcasts, nanocasts, article writing, blogs, and instant messenger are the most popular communication and marketing tools the Internet has to offer. To become a successful business owner you will need to acquaint yourself with all of these methods and also newer techniques that come up so as to build a real viral marketing potential.

By making the most of the above ideas, your business will be in a prime status to generate small and even big scale viral effects as you create quality materials for your business.

Article Source: http://ezinearticles.com/

Joint Venturing To Make Money At Home Online

By Slade Elliot
Let's imagine a situation where we have 2 Internet marketers who know one another. One has a bang-up product that will sell first-rate but he has no mailing list, no affiliates, zilch. The other is a great marketer with 10s of 1000s of subscribers in his mailing list, but the issue is he has nothing to sell to them. The very apparent answer here is to give the merchandise to the great marketer with lots of contacts, and split the earnings between them. This, my friend, is the very essence of Joint Ventures.

One thing to keep in mind is that internet marketing and the desire for people to want to work from home is growing so you will need to be diligent about separating yourself from the pack. One of the quickest and easiest ways to build up your own online business empire is through JVS. That is, collaborate with other marketers to sell your merchandise. This method can prove to be mutually beneficial.

When you JV with some other marketer, you will be able to ask him (or her) to send an endorsement of your product to his active mailing list, so you don't need to worry about accumulating subscribers from scratch. You already have an easily accessible target market. The rub is you have to be able to find the right fellow marketer that has a list that would be interested in your product. Once you accomplish that, you won't even have to worry about bringing forth traffic to your salesletter or finding affiliates to advertise your product. All of that is already done for you.

When you joint venture with a strong player in the arena, your perceived value and reputation will immediately increase because if this long-familiar person in the field is willing to work with you as a team, you must bear some substance! Hence, when you manage to hook up a JV with someone who's a "regular role player" in your niche market, your position will instantly change from "total newcomer" to "expert status" overnight!

Last but unquestionably not least, you'll get a chance to build a lasting relationship with a big figure in your niche market, and that alone will worth more than the earnings you bring in over that single JV. When you have a dominating figure in the market as your ally, you'll gain a lot of privileges and perks that no newbie like you could ever get their hands on - for instance new insights into interesting product ideas and marketing schemes. You can't even buy that for hard currency!

So, start looking up a potential Joint Venture collaborator and try your best to convince him or her to strike up a deal with you!

Article Source: http://EzineArticles.com

Internet Business Secrets - 4 Red-Hot Niches That Will Never Run Out Of Customers!

By Fabian Tan Platinum Quality Author

Before you start doing business online and start selling a product, you need to know which target market (or niche) you will be selling to. There are 5 red-hot niches that will never run of customers. Here they are:

1. The Weight Loss Niche

People are always looking for ways to lose weight so the weight loss niche will always be around. With obesity at an all-time high and showing no signs of abating, this niche will become more and more profitable.

2. The Relationships Niche

Love is a basic need of all of us. Sub-niches like seduction, dating and online dating will always be strong. There are millions upon millions of people out there still looking for their soul mate and will welcome any tips on getting a better chance of finding him or her.

3. The Get Rich Niche

Money is something we all need. And many of us dream of getting rich. Only a few do, of course, but that doesn't stop people from dreaming. If you've had success, you can teach people how to become rich. An alternative: find a way to interview people who are already rich, and turn that into a product.

4. The Self-Improvement Niche

Depression and other ailments are getting more and more common these days. People will eternally be looking for ways to become happier and more fulfilled. People want to live a better life and you can provide the answers.

There you go... 4 red-hot niches that will always be mega popular! Entering any of these niches will be profitable with the right strategy.

Article Source: http://EzineArticles.com


Want Success with IM? Choose the Right Niche

By CA Rose Platinum Quality Author

Over the years the Internet has offered more and more opportunity for people to make money. This has given rise to more people trying to make money with Internet Marketing. Some people are successful but others aren't. If you want to find success with IM then you need to choose the right niche.

Too often people try very hard to become successful but they start out all wrong. People choose the wrong niche. And then no matter what they do they'll never be able to make any real money. To choose the right niche an IMer has to choose a niche they like, a niche that is popular, and a niche that isn't too competitive.

Niche You Like

When choosing a niche you have to make sure you choose a niche you like. Remember you will be working in this niche a great deal day in and day out. You'll be able to work much more if you actually like what you're doing.

The other benefit to liking the niche you're in is that people will tell you have a passion for the niche. This will make you and your product and/or services more attractive to buyers.

Popular Niche

You also want to get into a niche that's popular. After all, if you choose a niche that very few people are interested in then how can you possibly have any success with IM?

There are many tools on the Internet that will allow you to type in a group of words (within your niche). The tool will then tell you how many searches are done for those words every single month.

You can also type the words into Google and then look to see how many ads are on the right side of the page. If a lot of people are running ads for the group of words then you know it's popular. But you also know it's competitive. And this leads us to our last tip for choosing the right niche.

Non-Competitive Niche

You don't want to choose a niche that's too competitive unless you have a very unique approach to the niche. Getting into a competitive niche is simply setting yourself up for failure.

Along with the technique described above, you can also find out how much competition is in a niche by searching for the words on Google and then placing quotes around the words. This will return the number of websites that are competing for those words in that niche.

If you want success with IM then you better choose the right niche. To choose the right niche you should choose a niche you like, a niche that's popular, and a niche that isn't too competitive.

Article Source: http://EzineArticles.com


Online Marketing - Basic Tips

By Christopher Banaag

These days, the Internet has steadily dominated the life and lifestyle of all kinds of global customers and demographics. One must make use of the vast, untapped potential of the Internet as a business development and marketing channel, with the goal of converting visitors to buyers. Online marketing, also known as web marketing, search engine marketing, SEO or Internet marketing, is vital in today's Internet savvy world and is an essential strategy for any successful business. It's two primary goals are advertising and selling or dispensing of products and/or services through the Internet, thus it is a rather highly competitive field and the strategy demands a thorough understanding of Internet marketing.

Online marketing can help assist you in your endeavor to establish your presence in the virtual world. If you are unsure about your marketing strategies, it doesn't hurt to get some consultation first from the people who have intimate knowledge of search engine optimization, Internet marketing and public relations with proven track record in marketing experience. If you do not have the right resources and expertise, your business will be left lagging behind. Services exist whether you're looking for a brand new presence on the web or upgrade to become a more effective web site.

One which will be based upon your current business model and organizational values in such a way that your astute planning gels with your web marketing goals. It would not only give you a strong web presence, but will also create immense brand value for you, so that you can stand out and be visible from among your competitors. Be clear though in how customers should contact you and always give your website address.

online marketing does not simply mean 'building a website' or 'promoting a website'. Somewhere behind that website is a real organization with real goals. online marketing employs different techniques compared to those of traditional marketing. It is the process of growing and promoting an organization using online media. As with any product or service, however, not all online marketing services are created equal. Simply put, having a list of marketing tactics that have worked for others may just not be enough. The tactics that will help you reach your goals are completely different than the tactics that are right for another website because each website is unique.

Creating visibility on the search engines and high quality consumer online experience for this type of business is critical to help you reach your marketing goals. It is a fact that consumers are 12 times more likely to purchase your products or services after finding your website through a search engine than through all other online marketing programs combined. It is therefore important to optimize the content of the article of the products or services which you are selling in order for you to entice prospective clients. Always remember to focus on benefits, not just features. Features are only a means to an end.

Christopher D. Banaag has been writing articles since high school
Some of his works can be seen at http://stamperding.blogspot.com

Article Source: http://EzineArticles.com


"5 Quickest Ways To Massive Windfalls Of Cash Online"

(C) Copyright Ewen Chia, http://www.ezinearticle.com

These days everyone wants to know how to make money online.

Yet, for some, this lifestyle seems out of reach. Does this describe you at all?

If you’ve been banging your head against the wall trying to figure out the quickest and easiest methods to generate cash for yourself online, then these five tactics should have you opening your eyes wide and wondering: "Why didn’t I think of this before?"

Cash Tactic #1: Affiliate Products

Affiliate products offer the small, home-based business owner the opportunity to make truckloads of cash, while investing a minimum in over head. Low overhead is the primary benefit of affiliate marketing.

You don’t need your own merchant account. You don’t need to pay a web designer and programmer to create a huge e-store for you. You don’t handle customer complaints, refunds or returns...All you do is refer the prospect to the merchant’s site, and the merchant handles the rest.

I believe the best affiliate products are information products. Your commissions on information products tend to be higher simply because the author can price an information product higher than what the average shopper spends on a tangible product sold online on a typical day.

This is because the value of information is ambiguous at best, and subjective to how the prospect sees value. People are willing to spend much, much more in order to acquire a solution to their problems.

Cash Tactic #2: Resale Rights

Resale rights are the lazy marketer’s salvation. You don’t have to create your own product. You don’t have to write a single word. You may not even have to lift a finger on sales page creation when the resale product comes with a ready-to-upload sales page.

All you do is pay the licensing fee to acquire rights to the product, perform a small amount of editing to change the payment link over to yours, and upload the sales page and product file to your web server.

The trend is taking a turn for the better in 2005 while the marketing world goes through its latest "next big thing": niche marketing.

Today, you can find products with resale rights for such things as cooking, golf, arts and crafts, self-improvement and more. Seizing on the profits promised by demand for niche products, there are dozens of new authors out there who have devoted themselves to turning out these niche products, and offering them with resale rights.

Cash Tactic #3: Special Reports

A special report is a ‘mini e-book’ of no more than about 5 to 12 pages in length. While you can certainly create a mini-ebook that sells (provided the information it contains is perceived to be valuable enough), the best use of a short report is as a lead generating tool for your affiliate campaigns.

The mini-ebook is the ideal viral tool. You create (or acquire) a mini-ebook which is branded with your affiliate links and/or your main URL. The focus of the report should be niche specific and completely focused on the pre-selling of the affiliate product.

Cash Tactic #4: Interviews

It’s a piece of cake to churn out products created from interviews.

In fact, it may be one of the laziest content generation methods available. Interview packaging is easy, too. You can present the interview as a written transcript, an audio transcript, or both. You can offer a downloadable mp3 file or you can burn the entire interview to CD, put an attractive label on it, and instantly raise your price by at least 30%.

Cash Tactic #5 Teleseminars

Do you want to know something interesting about teleseminars?

While they’re becoming a popular marketing method, the field is really wide open for you to cash in on them because very few marketers understand how to pull them off.

A teleseminar requires advance planning and a willingness to overcome a bit of stage fright. The average marketer in competition with you avoids teleseminars for these reasons. They’re intimidated by the idea of showing up on time and speaking, even via telephone, to an audience of a couple hundred people.

You can cash in on this technique in a big way. Teleseminars, right now, are popular mainly among the internet marketing crowd and tend to focus on marketing-related subjects; but, just imagine what you could do if you held teleseminars for non-internet marketing niche audiences? The field is wide open and vastly under-exploited.

There you have it - five quick and easy methods to generate windfalls of cash online! It’s really amazingly simple, isn’t it? Every tactic is really just a vehicle of delivery for an idea.

Your profits begin in an idea which spawns market research. This spawns an analysis of the best approach for delivering your idea to buying public. While there are many more secrets and techniques to generate massive cash windfalls from the internet, as a start, you should put any one of these methods to good use.

I promise that you will finally get a taste of what it’s really like to succeed wildly online if you do so!

About the author:

Ewen Chia has just revealed his *secret
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4 Ways to Create Money Online

Do you want to create money online?
What do you think about it, easy or difficult?
Many people say that the online business is very easy so that people are anxious to know how. However, some others experience the difficulties in this area. In my opinion, the online money making is relatively easy as long as you know what to do and you do it consistently.

There at least 4 ways to realize it.

1. Sell Other's Products Through Affiliate Marketing

This is the easiest way. You can put the advertisement of other's products in your website. When the visitor of your websites, click on the ads, and or buy the products, you will get the commission. Some product owners will pay the ads publishers (you, the website owner) when the visitor only clicks the ads, and some others will pay when the customers buy the products.

2. Buy Resale Right and Sell It

You can find out many interesting products in the web. Then, contact the product owner to buy its resale right and it will become your product. Now, you can place advertisement of this product in your website and sell it. If the products are really good and you can advertise them well, you will get lots of money.

3. Sell Your Own Product
The third way is to sell your own product to your web visitors. You can sell anything from the internet, from tangible thing such as amazon who sells books or other products to online product such as e-book or services (web creation, template etc, online consultation). For the first, you need a courier to deliver the product, while for the latter they can be downloaded right away without hassle and shipping charges.

4. Sell Your Web Space for Ads
If your site is a famous site, then you can invite others to put their ads in your website. In this case, you will receive payment regularly not related with the numbers of customers hit. I think this is the hardest way as you need to create a famous website with lots of visitors before inviting people to place their ads. Logically, no one will place their ads if your site is visited by a few visitors.

I hope you get the idea how to make a business online. Please choose your way.

Welcome to Online Strategy

Hi.........

This is my blog concerning online strategy. I want to post lots of information that are very fruitful for all the readers. You will find all related information from blog/site building, traffic generation, converting visitors to customers, adsense secret, search engine optimization, affiliate marketing, resale rights and many other things.

So, please visit this blog regularly as I promise you to update the content regularly.


Enjoy blogging!